Fabulist Sales is a Team Sport
Feb 17, 2025
Tony Kadillak, Executive Producer at Versus, delves into the art of business development. He highlights the significance of each client interaction, emphasizing that sales is a team sport. The discussion covers his journey from software engineering to the creative industry and the importance of authentic relationships over mere transactions. Kadillak also shares insights from the Assembly networking event, illustrating how genuine connections can lead to future opportunities. Expect to learn how community and collaboration are key to successful creative ventures.
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Assembly Like a Wedding
- Tony Kadillak, reflecting on Assembly, compared it to a wedding reception.
- He highlighted the emotional toll of ensuring everyone feels valued and acknowledged.
Assembly's Origin and Purpose
- Assembly, born during COVID, aimed to revive in-person networking within the creative industry.
- It prioritizes connecting client-side individuals, recognizing the value of broader industry relationships.
IMAX's Denny at Assembly
- Joel Pilger recounts Denny from IMAX's initial confusion about Assembly's purpose.
- Denny's realization of the event's unique value highlighted the bravery and generosity of the participating studios.