Think Fast Talk Smart: Communication Techniques

12. It's Not What You Say, It’s How You Say It: How To Communicate Power

47 snips
Jun 5, 2020
In this conversation, Deborah Gruenfeld, a Professor at Stanford's Graduate School of Business and author of *Acting with Power*, explores the intricacies of power in communication. She emphasizes how body language can enhance or diminish personal power and shares strategies to project confidence through posture and presence. The discussion delves into the importance of understanding power dynamics in relationships, mastering non-verbal cues, and the art of reassuring communication for effective leadership.
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INSIGHT

Power Dynamics in Relationships

  • Power is a resource derived from relationships and the extent to which people need each other.
  • The person needing the other less holds more power, influenced by added value and alternatives.
ADVICE

Nonverbal Power Projection

  • Project power nonverbally by standing squarely, distributing weight evenly, and maintaining stillness.
  • Avoid fidgeting, grooming, and excessive head movement; practice stillness for a more authoritative presence.
ANECDOTE

Headdress for Stillness

  • Company founders were coached to wear a headdress to practice stillness and maintain a powerful presence.
  • The headdress kept their bodies upright and heads still, projecting authority.
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