OPERATORS E050: Cody Plofker: Marketing Strategies, Meta Advertising, Maximising Contribution, International Market Expansion
19 snips
Apr 3, 2024 Marketing expert Cody Plofker discusses international market expansion, meta advertising challenges, hiring practices, profitability importance, transitioning to new channels, and the power of product, market, and channel in business success. He also shares insights on expanding into retail stores and international markets, emphasizing the significance of translating content for global audiences.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7
Introduction
00:00 • 2min
Navigating Business Success and Trust Dynamics
01:43 • 19min
Navigating Marketing Challenges in the Face of Meta Issues
20:13 • 2min
Diversifying Marketing Strategies for Audience Expansion
22:39 • 24min
Marketing Strategies and Expansion Plans
46:27 • 6min
Managing a Year-Round Store in the Hampton's: Marketing Strategies and Successes
52:27 • 3min
Strategic Expansion Planning and Market Analysis
55:39 • 6min