What the new Starbucks CEO could mean for the coffee giant's digital future

Brian Niccol, former CEO of Chipotle, discusses his new role at Starbucks and the digital transformation ahead. He highlights the importance of blending in-person and digital experiences to enhance customer engagement. The conversation also touches on lessons learned from the food industry and challenges like unionization. Niccol emphasizes a shift towards prioritizing customer experience over rigid data analysis, sharing innovative ideas like olive oil coffee. Plus, the hosts share a light-hearted moment about Starbucks’ dog treats and their marketing.