Deconstructor of Fun

Marketing Predictions 2024 with Eric Seufert

10 snips
Jan 10, 2024
Guest
Eric Seufert
Marketing expert Eric Seufert discusses predictions for mobile marketing, Microsoft's potential future plans for a standalone mobile gaming app network and search ads, regulatory challenges for a Unity-Microsoft partnership, the impact of the DMA Act on game monetization in the EU, analyzing game revenue and trends, and the challenges faced by lockdown mobile gaming studios in fundraising.
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Episode notes
1
Introduction
00:00 • 2min
2
Mobile App Predictions for Marketing
01:56 • 4min
3
Microsoft's Potential Future: Mobile Gaming App Network and Search Ads
05:52 • 11min
4
Regulatory Issues and Potential Unity-Microsoft Partnership
17:16 • 3min
5
The Impact of DMA Act on Game Monetization in the EU
20:15 • 22min
6
Analyzing Game Revenue and Trends
42:38 • 3min
7
Fundraising Reckoning for Lockdown Mobile Gaming Studios
45:52 • 26min