Grit
CRO Clari, Kevin Knieriem: Exploring the Benefits of Data-Driven Sales
Feb 22, 2021
Kevin Knieriem, Chief Revenue Officer of Clari, discusses the benefits of data-driven sales. He emphasizes the importance of intuition in decision-making and how AI and data analytics can enhance organizational performance. Topics include sales hiring criteria, sales team evolution, and enhancing sales forecasting accuracy with data-driven insights.
48:29
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Quick takeaways
- Trusting gut intuition is crucial for Kevin Knieriem in making business decisions, complemented by the benefits of data analytics.
- Data-driven sales approaches involve aligning various teams to drive customer engagement, success, and forecasting accuracy.
Deep dives
Kevin's Background and Career Progression
Kevin details his career progression from St. Joseph's University to various sales roles at companies like Siebel Systems, NCR Corporation, SAP, and Oracle. He explains how his experience in different verticals within these companies shaped his leadership roles and responsibilities.
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