Evernest Property Management Show Episode 148: Developing a Killer Sales Team
Jun 16, 2025
Hunter Terryn, Director of Sales at Evernest, dives into the art of building a top-notch sales team. He shares insights on effective onboarding processes that emphasize cultural fit and strategic training. The conversation highlights the balancing act between individual performance and teamwork, alongside the significance of rapid lead response. Hunter also tackles whether sales skills are innate or can be developed, and the essential elements of constructing a successful sales pipeline. This episode is packed with actionable strategies for sales leaders!
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Set 90-Day Outcome Scorecard
- Set clear, measurable outcomes for new BDMs during their first 90 days using a scorecard.
- Focus training on real estate licensing, company knowledge, sales tools, and frequent practical experience.
In-Person Training Boosts Learning
- Prioritize in-person training whenever possible to boost new salespeople's learning speed.
- Shadowing and hearing live calls accelerates readiness far better than purely remote work.
Build Referral Network Widely
- Cast a wide net by meeting many real estate agents and industry professionals through networking.
- Identify and nurture 2-3 key referral partners who trust you and consistently send quality leads.
