Ditching Hourly Ant Pugh - What's the difference between niching and specialization?
Mar 2, 2021
Learning consultant Ant Pugh discusses the difference between niching and specialization in freelancing. Topics include niching vs specialization in freelance e-learning, the role of storyboards in e-learning, the diagnostic phase and niching in learning development, the importance of nicheing and specialization, packaging expertise and positioning, niching down and leveraging expertise in freelancing, and overcoming challenges and expanding offerings.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8
Introduction
00:00 • 5min
Niching vs Specialization in Freelance E-learning
05:19 • 24min
The Role of Storyboards in E-Learning and the Value of Blueprints
28:51 • 5min
The Diagnostic Phase and Niching in Learning Development
33:40 • 3min
The Importance of Nicheing and Specialization
36:33 • 2min
Packaging Expertise and Positioning
38:11 • 25min
The Importance of Niching Down and Leveraging Expertise in Freelancing
01:03:10 • 4min
Overcoming Challenges and Expanding Offerings
01:07:10 • 3min