

The Science of Rescuing Your Attention Span | Gloria Mark
155 snips Jan 22, 2024
In a fascinating discussion, Gloria Mark, a Chancellor’s Professor of Informatics at UC Irvine and a researcher at Microsoft, delves into the alarming decline of attention spans—now averaging just 47 seconds. She debunks myths about technology's role and the impact of task-switching, sharing surprising benefits of mindless activities. Mark offers practical strategies for regaining focus, like designing daily routines and practicing forethought. Her insights challenge us to rethink our relationship with digital distractions and reclaim our attention.
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Decreased Attention Spans
- Average attention spans have decreased to 47 seconds, impacting work and focus.
- This decline is supported by Dr. Gloria Mark's research using objective measures like stopwatches and software logging.
Consequences of Short Attention
- Short attention spans increase errors, task completion time, and stress levels.
- This was observed in studies with physicians and through heart rate monitoring.
Causes of Attention Decline
- The decrease in attention spans is linked to the rise of smartphones and social media.
- Other factors, like our social nature and the desire for social rewards, also contribute.