AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Mobile Dev Memo Podcast
Season 3, Episode 9: Cookie deprecation and Privacy Sandbox (with Paul Bannister)
Apr 10, 2024
Paul Bannister, CSO at Raptive, discusses third-party cookie deprecation in Chrome and Google's Privacy Sandbox. Topics include publisher readiness, underrated aspects of Privacy Sandbox, walled gardens, testing methods, and potential limitations of first-party cookies.
49:07
Episode guests
AI Summary
AI Chapters
Episode notes
Podcast summary created with Snipd AI
Quick takeaways
- Preparation for third-party cookie deprecation is crucial for publishers to maintain ad revenue.
- Privacy Sandbox's slow revenue recovery rate emphasizes the need for quicker adoption of privacy-friendly tech.
Deep dives
Incremental Offers Always-On Incrementality Measurement
Incremental introduces the first always-on incrementality measurement tool that provides true value measurement for advertising campaigns across various channels like iOS, Android, influencers, TV, and billboards. This tool is being adopted by major advertisers in the mobile space to ensure accurate performance insights.
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode