How Leaders Lead with David Novak #215: Jeni Britton, Founder of Jeni's Ice Creams – Stay attuned to your instincts
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Nov 28, 2024 Jeni Britton, founder of Jeni’s Splendid Ice Creams, shares her culinary journey of creating unique flavors and leading a diverse team. She emphasizes trusting your instincts and the importance of iterating based on customer feedback. Jeni discusses how her leadership style was shaped by her childhood and the challenges of entrepreneurship. She reveals a pivotal moment from being on Food Network, her pivot towards health-conscious products during the pandemic, and how embracing creativity can transform both branding and personal identity.
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Long-Term Vision
- Focus on the distant future, not just immediate concerns.
- Your instincts will guide you when you have a clear vision.
Encouragement at the Racetrack
- Jeni Britton came in last in every race but improved each time.
- The announcers' encouragement motivated her to keep going.
Diverse Interests Converge
- Jeni Britton's diverse interests converged in ice cream making.
- This allowed her to tell stories through flavors and scents.
