The Modern Retail Podcast

The state of malls & P.F. Candle Co.'s Made in America strategy

4 snips
Jul 26, 2025
Kristen Pumphrey and Thomas Neuberger, owners of P.F. Candle Co., dive into the complexities of running a brand focused on Made in America products. They discuss the challenges posed by ongoing tariffs, especially regarding raw materials and packaging. The conversation highlights the benefits of local sourcing and how it shapes their marketing strategies. They also reflect on the evolving candle market, addressing consumer interests and the importance of adapting to maintain quality while navigating pricing pressures.
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INSIGHT

Malls Reinvent as Entertainment Hubs

  • Malls must continuously reinvent and include entertainment to stay relevant for modern shoppers.
  • American Dream's mix of retail and large-scale entertainment reflects this evolving mall strategy.
INSIGHT

Outlets Embrace Experience And Service

  • Outlet malls are shifting from mostly discounted apparel to a mix including food and experiences.
  • Adding services like gyms and high-end dining is critical to attract longer visits and family-friendly traffic.
INSIGHT

Elevated Food And Experiences Pull Crowds

  • High-end restaurants in malls signal a clientele willing to pay for a premium experience.
  • Family and lifestyle destinations anchored by experiences like Lego and laser tag extend visit duration.
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