Kristen Pumphrey

Kristen Pumphrey, the creative mind behind P.F. Candle Co., shares her inspiring journey from DIY candle maker to global brand leader. She discusses the challenges of crafting unique scents and fulfilling large retail orders, highlighting her entrepreneurial resilience. Kristen also dives into effective marketing strategies, emphasizing the power of organic social media and partnerships with notable retailers like CB2. She reflects on lessons learned from licensing deals and the impact of the pandemic, while teasing exciting future collaborations.