
Braun Performance and Rehab Daniel Day: Faith, Performance Frameworks & Force: Building a CRFTD Athlete
Oct 27, 2025
Daniel Day, a sports performance specialist and founder of CRFTD Athlete, shares his insights from over a decade working with elite athletes. He discusses integrating Christian faith into athlete identity, emphasizing the importance of mental and spiritual well-being. Day advocates for flexible training frameworks over rigid programs, prioritizing sleep and nutrition for performance gains. He stresses the need for holistic development and nurturing athletes as people first, while also using data-driven methods to guide training and facilitate communication.
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From Hoops Intern To Crafted Athlete
- Daniel Day moved from U.S. basketball to Europe when his wife played pro volleyball and became a private performance consultant.
- He launched Crafted Athlete to train mind, body, and spirit and applies faith-based identity work with athletes.
Identity Shapes Performance
- Athletes are people with lives and identities outside sport, and over-relying on performance for worth is dangerous.
- Daniel Day uses faith and identity work to free athletes from being defined solely by results.
Prioritize The 23 Hours Around Training
- Educate athletes on daily habits like sleep hygiene and simple nutrition because small changes yield large effects.
- Prioritize the 23 hours around training by addressing sleep, diet, and routines before fancy tools.

