PRODUCTEA with Leah, Growth & Senior Leadership 7: Scott Brinker, VP Platform Ecosystems, Editor chiefmartec.com
Nov 19, 2022
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22
Introduction
00:00 • 4min
What's the Scale of Marketing Technology?
03:37 • 2min
How to Escape the Commoditization of Your Markets
05:55 • 2min
Why MQLs Can Suck?
08:23 • 5min
The Rise of Marketing Operations
13:14 • 3min
Product Market Fit - Is That Your Only Hat?
16:22 • 4min
PLG Is Not a Single, You Know, Five Tips Approached Like Advice
20:50 • 3min
Five Easy Tips for PLG
23:49 • 2min
Modern CMOs Need a Mix of Talent Sets
25:53 • 4min
Is There a Need for a Data Analyst?
29:51 • 5min
You Know, You're Gonna Break Old Systems, You Know?
34:27 • 1min
Marketing Automation
35:54 • 4min
Cross Functional
39:44 • 4min
The Internet and B2B, You Know?
43:18 • 4min
The Martek Landscape
47:22 • 3min
HubSpot for Startups
50:06 • 3min
HubSpot - Culture Is the Key to Customer Success
53:27 • 3min
HubSpot - What Can I Say?
56:19 • 2min
HubSpot
57:51 • 2min
What's the Biggest Thing About Machine Learning?
59:42 • 2min
Using Machine Learning and Machine Learning in Marketing
01:01:13 • 5min
The Power of Dolly
01:06:42 • 2min