The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship
436: LodgerIn: From 850 Rejections to a 7-Figure SaaS Business - with Oscar Rubio
Mar 27, 2025
Oscar Rubio, the Founder and CEO of LodgerIn, shares his inspiring journey from overcoming 850 rejections to launching a successful SaaS platform for managing housing and relocation services. He discusses the challenges faced during the COVID-19 pandemic and the pivotal shift from a traditional service business to a SaaS model. Oscar emphasizes the importance of customer feedback in product development and illustrates how resilience and strategic learning drove his business to seven-figure success while simplifying the relocation process for students and employees.
48:49
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Quick takeaways
- Oscar Rubio's pivot from traditional relocation services to a SaaS platform was driven by the urgent need for scalability during the pandemic.
- His journey of overcoming 850 rejections before securing initial customers illustrates the resilience and determination essential for startup success.
Deep dives
The Collapse and Pivot to SaaS
The founder of LoggerIn transitioned from a traditional relocation services business to a SaaS platform during the COVID-19 pandemic. Facing sudden closure as travel ceased and revenue vanished, he recognized the need to pivot toward a more scalable, technology-driven model. This transformation involved spending months in an empty office, where he manually digitized processes honed over nearly a decade. By channeling his expertise into a software solution, he aimed to solve complex mobility challenges for organizations managing housing and relocation services.
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