

E008: Your Questions Answered! Marketing Channel Expansion, Team Building, Influencer Marketing & More
12 snips May 21, 2024
Topics covered include building high-performing teams, insourcing vs outsourcing, scaling channels, finding new growth opportunities, influencer marketing, software solutions evaluation, underrated software tools, and overrated software in the industry
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9 10 11
Introduction
00:00 • 4min
Strategies for Incremental Marketing Budget Testing
04:08 • 18min
Exploring Customer Service and AI with Sponsor Insight
22:18 • 1min
Balancing Internal and External Resources for Business Growth
23:48 • 10min
Exploring Incrementality and Channel Performance in Marketing Strategies
33:57 • 2min
Methodical Approach to Testing New Marketing Channels
35:36 • 5min
Exploring Marketing Channel Expansion Strategies and Seasonal Opportunities
40:44 • 5min
Unlocking Marketing Potential Through Strategic Channel Diversification
45:28 • 10min
Evaluating Influencer Marketing as a Performance or Brand Channel
55:50 • 4min
Evolving Landscape of Influencer Marketing
59:55 • 14min
Innovative Solutions and Sponsor Value
01:13:47 • 4min