Social Media Marketing Talk Show YouTube Updates: Creator Tools, Promoted Shorts, and More
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Mar 17, 2025 Ben Jones, a YouTube ad strategist and co-founder of Titan Marketing, joins to discuss exciting updates in the world of YouTube advertising. He shares insights on the platform's 20th anniversary and how it's evolving in terms of ad strategies. The conversation dives into the impact of innovations like YouTube Shorts and AI tools on marketing. They also explore the new Brand Connect feature that helps link influencers with advertisers, emphasizing the growing importance of authenticity in campaigns. Perfect for marketers looking to level up their YouTube game!
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Paid Ads for Channel Growth
- Growing a YouTube channel with paid ads is now a popular and effective strategy.
- This approach allows for retargeting viewers with specific ad strategies.
Strategic Ad Targeting
- Use paid ads strategically to drive organic channel growth.
- Target viewers searching for solutions you offer, leading them to your channel through ads.
Auto-Dubbing vs. Native Language
- Auto-dubbing is useful for organic content but less so for paid ads.
- For ads, invest in native language content for better results.