Discover the latest updates from YouTube, including insights from the Global Content Trends Report. Explore emerging formats like YouTube Shorts and video podcasts, and learn about new AI-powered tools for creators. Navigate the fine line between clickbait titles and maintaining audience trust while leveraging keyword research. Dive into shifts in viewing habits and advertising strategies for 2024, and uncover the importance of storytelling and collaboration in building viewer trust.

Dive into the latest on TikTok, exploring urgent updates like the potential U.S. ban and the launch of TikTok Shop. Discover innovative tools set to revolutionize content creation and boost e-commerce growth. Learn how creators can now utilize affiliate links directly within the app to enhance brand conversions. Get insights on shifting strategies in social media marketing and how to creatively navigate copyright issues while maximizing engagement.

Discover Instagram's new Test Reels feature, allowing marketers to engage non-followers creatively. Dive into tips for harnessing this tool to enhance audience connection and follower growth. Additionally, explore significant updates like content recommendation resets and the removal of hashtag following, essential for adapting marketing strategies. Stay informed about these dynamic changes to keep your approach fresh!

Tara Zirker, a Facebook ads expert and founder of the Successful Ads Club, dives into recent Facebook updates that affect marketers. She discusses the removal of public followers on personal profiles and its implications for content creators. The conversation also highlights new advertising features and the role of AI in ad placements. Tara shares insights on the evolving ad landscape, Meta's ambitions for a proprietary search engine, and the impact of the holiday season on ad pricing, making it essential for businesses to adapt their strategies.

Michaela Alexis, a LinkedIn marketing strategist, shares her expertise on leveraging LinkedIn effectively and has created a popular course on social media copywriting. She delves into the exciting new video features, including a dedicated video button designed to boost engagement. Michaela also discusses LinkedIn's updated content guidelines, advocating for original value-driven content over promotional material. Additionally, she highlights the latest marketing tools, including AI enhancements, that enable more personalized outreach, making LinkedIn a powerful platform for businesses.

Jessica Stansberry, host of the Hey Jessica podcast and YouTube growth expert, dives into the latest YouTube updates. She discusses exciting enhancements to YouTube Shorts, including three-minute videos and innovative features like 'Dream Screen.' The conversation also covers new monetization strategies, community-driven tools like poll stickers, and significant updates in analytics. Jessica highlights the evolving creator economy, emphasizing the importance of strong collaborations, AI integration, and fresh advertising opportunities for content creators.

Discover TikTok's exciting new features designed for marketers, including AI-driven tools that enhance content creation. Learn about the innovative Symphony Creative Studio, simplifying video production. The discussion also covers Smart Plus ad campaigns and improved privacy measures, solidifying TikTok's role in advertising. Plus, find out how users can now directly share podcast content on the platform, opening a world of promotional possibilities.

Explore Instagram changes with Social Media Examiner with Jerry Potter featuring Chelsea Peitz on the Social Media Marketing Talk Show.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

We Explore Facebook changes with Jerry Potter featuring Tara Zirker on the Social Media Marketing Talk Show.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Discover the latest LinkedIn updates, including the exciting introduction of a new AI resource hub for marketers. Dive into trends in recruiting and new tools designed to amplify engagement through video and advertising features. Learn about the innovative 30-second videos for event promotions and newly expanded advertising options. Plus, get insights into changes in profile tabs and how these updates enhance community interactions. Stay ahead in the ever-evolving landscape of professional networking!