Ben Jones

Ben Jones, a YouTube ad strategist and co-founder of Titan Marketing, joins to discuss exciting updates in the world of YouTube advertising. He shares insights on the platform's 20th anniversary and how it's evolving in terms of ad strategies. The conversation dives into the impact of innovations like YouTube Shorts and AI tools on marketing. They also explore the new Brand Connect feature that helps link influencers with advertisers, emphasizing the growing importance of authenticity in campaigns. Perfect for marketers looking to level up their YouTube game!