The Learning Leader Show With Ryan Hawk

125: Garry Ridge – How To Build A Tribal Culture (CEO WD-40)

May 18, 2016
Garry Ridge, President and CEO of WD-40 Company and co-author of "Helping People Win at Work," shares insights on building a thriving organizational culture. He emphasizes the importance of empathy and active listening in leadership. Garry discusses how he transformed WD-40 from $250 million to $1.6 billion by prioritizing employee engagement and avoiding layoffs. He highlights the significance of clear goals and rigorous hiring processes that align with core values, showcasing how a supportive culture can drive both employee satisfaction and financial success.
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INSIGHT

Traits of Sustained Excellence

  • Empathy, listening with the intent to be influenced, and low ego are key traits of sustained excellence in leaders.
  • A genuine passion to see others succeed drives lasting leadership success.
ANECDOTE

Culture Drives WD-40 Growth

  • Garry Ridge transformed WD-40 by building a culture with a clear vision, values, and strategic drivers.
  • This cultural foundation enabled global growth from $250 million to $1.6 billion in market cap.
INSIGHT

Leadership Creates Engagement

  • Employee disengagement is often leadership's fault due to lack of care, candor, and accountability.
  • WD-40 created a 'tribal culture' with 94% employee engagement by fostering belonging and shared values.
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