Entrepreneurs on Fire The Devil is in the Details: How Torchys Tacos Founder Built His Empire with Mike Rypka
May 20, 2025
Mike Rypka, the dynamic CEO and co-founder of Torchy's Tacos, shares his two-decade journey in the food industry. He delves into the vital role of passion and creativity in entrepreneurial success. Discover how hiring people smarter than yourself fosters growth and innovation. Rypka emphasizes the importance of building connections with customers and mentors, and he explores the unique branding and culture that have propelled Torchy's to 130 locations. Get inspired by his insights on staying authentic while fulfilling needs in the food market!
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Passion Boosts Business Success
- Passion increases your chance to win in business significantly.
- It makes hard work feel less like work and drives persistent effort.
Fried Avocado Taco Inspiration
- Mike was inspired by a half fried avocado dish he once ate.
- He innovated by creating Torchy's fried avocado taco as a vegetarian option.
Bootstrapping from a Food Trailer
- Mike started Torchy's in a food trailer without bank loans or rich friends.
- He risked personal assets by maxing out credit and a home loan to fund the venture.