The Foundr Podcast with Nathan Chan 567: The Tiny Challenge Model - The Easiest Way to Get Your First 5 Clients | Richmond Dinh
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Jun 6, 2025 
Richmond Dinh, founder of the Tiny Challenge model, shares his remarkable journey from near bankruptcy to building a 7-figure coaching empire without relying on a big audience or complex marketing. He discusses the power of high-quality client relationships, revealing how to land your first five clients through engaging challenges. Dinh emphasizes embracing personal growth, integrity in coaching, and maintaining healthy client interactions to achieve success. His insights on mindset shifts and simple frameworks make it a must-listen for aspiring entrepreneurs.
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Richmond's Near Bankruptcy Story
- Richmond Dinh nearly went bankrupt with $1.4 million debt and only $50,000 cash remaining.
- He invested all his last money in personal development to rebuild belief and start a coaching business.
Power of Quality Over Quantity
- Quality relationships trump vanity metrics like follower counts in coaching success.
- You only need a small loyal client base to build a million-dollar business.
Tiny Challenge Coaching Model
- Start coaching with one-on-one tiny challenges for five days instead of big group events.
- This method requires minimal tech, marketing, and selling skills, reducing overwhelm and increasing success.