Hidden Brain How to Be More Creative
Dec 23, 2024
Sheena Iyengar, a social psychologist from Columbia University renowned for her insights on creativity and innovation, shares fascinating research on how powerful ideas are born. She explores the neuroscience behind those 'aha' moments, revealing that everyday experiences can spark creativity. The conversation highlights the role of diverse connections and collaboration in innovation, and how constraints can paradoxically lead to greater creativity. Iyengar's insights encourage us to cultivate our own creative breakthroughs by recognizing their unexpected origins.
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Wright Brothers' Inspiration
- Otto Lilienthal, an engineer, studied bird wings and created a glider.
- The Wright brothers, inspired by bicycles, improved glider control, leading to powered flight.
Hedy Lamarr's Invention
- Hedy Lamarr, an actress with knowledge of Nazi weaponry, fled to Hollywood.
- Distressed by a ship sinking, she and composer George Antheil developed frequency hopping.
Frequency Hopping
- Hedy Lamarr and George Antheil's frequency-hopping idea was inspired by playing piano duets.
- This concept, applying musical principles to radio signals, is now the basis of Bluetooth and GPS.