

Personal Branding: How to Create and Market Yourself
19 snips Mar 9, 2018
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Accidental Branding
- Chris Ducker's personal branding journey started unintentionally.
- He realized clients chose him before his companies, leading to ChrisDucker.com.
Reputation Matters
- Personal branding is about reputation and how others perceive you.
- Consider how you want to be discussed when you're not present.
Start With Self-Awareness
- Start personal branding with self-awareness; identify your strengths and weaknesses.
- Focus on what you excel at and delegate or avoid your weaknesses.