AI Snips
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Pick A Platform You Commit To
- Choose a website platform you want to develop on for years and stick with it.
- Prefer obscure or proprietary platforms to differentiate and control future projects.
Platform Choice Signals Your Positioning
- Using a common CMS signals to clients you'll build theirs the same way, which weakens your positioning.
- Building on less-used systems gives your firm a marketing and operational edge.
Balance Load Speed With Image Quality
- Don't obsessively optimize load speed or over-compress images; aim for a sensible balance.
- Prioritize visual quality and the right 'sweet spot' rather than minimal load milliseconds.