Secret Leaders Omaze: A Unicorn Business Built by Giving Away Millions to People & Charity
18 snips
Jan 28, 2025 
Matthew Pohlson, co-founder and CEO of Omaze, has transformed the business landscape with innovative fundraising tactics, raising over $300 million for charity through unique prize giveaways. He shares how he convinced the Pope to sell his Lamborghini and orchestrated a space trip with Richard Branson. Pohlson’s near-death experience deepened his leadership and empathy, guiding him through the challenges of blending profit with purpose, while leveraging celebrity engagements to amplify charitable impact.
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Near-Death Experience
- Matthew Pohlson's near-death experience involved flatlining for four and a half minutes after a bowel obstruction.
- His mother's persistent encouragement and the hospital staff's collective positive energy played a crucial role in his miraculous recovery.
Expanded Perception
- Near-death experiences and psychedelic trips can provide access to information typically filtered by the brain.
- These experiences can induce a relaxed state, expanding perception and reducing the focus on survival.
Life Change Requires Action
- Life-changing moments create opportunities for personal growth, but require conscious effort and action.
- Lasting change comes from embracing curiosity, daily practice, and seeking new patterns, not just the initial event.
