Personal Injury Mastermind

227. James Helm, TopDog Law — Pt.1 Unreasonable Success: Explosive Growth in Under 5 Years

Dec 21, 2023
Guest
James Helm
James Helm, CEO of TopDog Law, shares the secrets behind the explosive growth of his personal injury law firm. He discusses the power of creativity over big budgets in advertising, the importance of strategic alliances, and selecting the right marketing channels. James emphasizes the significance of tracking metrics and building win-win referral relationships. Get ready to learn from the current alpha dog of legal advertising!
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Episode notes
1
Introduction
00:00 • 4min
2
The Importance of Branding in the Legal Industry
03:38 • 21min
3
Approaching Different Markets and Market Selection in Personal Injury
25:05 • 4min
4
Finding Niche Markets, Competition, and Diminishing Returns in Expanding into New Markets
28:42 • 5min
5
Creative Advertising Strategies for Law Firm
33:29 • 12min
6
Specializing, Partnering, and Organizing Intake: Keys to Law Firm Growth
45:23 • 3min