

Ditch the Cold Calls: Authentic Sales Strategies with Kristi Scott
7 snips Sep 26, 2024
Kristi Scott, an email marketing expert who transitioned from cold-calling tech sales to nonprofit consulting, shares her authentic sales insights. She reveals how she abandoned pushy tactics and embraced genuine strategies that reflect nonprofit values. Discover the power of niching down, utilizing workshops for lead generation, and building trust with clients through effective email marketing. Kristi emphasizes community connections and transparency in business, highlighting the journey behind the polished facade of success.
Chapters
Transcript
Episode notes
1 2 3 4 5 6
Intro
00:00 • 2min
The Energizing Impact of Authentic Support
01:33 • 2min
Narrowing Focus in Email Marketing
03:48 • 14min
Building Trust and Engaging Clients through Effective Email Marketing
17:18 • 3min
Aspirations and Insights from a Nonprofit Consultant
20:03 • 2min
Navigating Sales Strategies in Nonprofits
22:04 • 18min