62. Roger Martin - Board failure (1/2): why boards are worst when they need to be best, where they still add value, and the lost art of strategy
Mar 19, 2024
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Ranked #1 management thinker Roger Martin discusses the value and struggles of boards, their role in strategy development, and the importance of collaboration between the board and executive team in this thought-provoking podcast.
Boards in publicly traded companies often lack effectiveness due to management's disinterest in their input.
Non-profit boards can offer great value through expertise diversity and collaborative potential, contrasting with public company boards.
Deep dives
Value of Governance Boards in Publicly Traded Companies
The guest, Professor Roger Martin, emphasizes the low value of governance boards in publicly traded companies on average. Despite regulatory requirements for such boards, he highlights that many boards are not as effective as perceived, often being a net neutral presence. While certain well-performing boards exist, the overall state of board governance in publicly traded companies is seen as subpar, mainly due to management's lack of interest in their input.
Divergence in Board Functionality Across Industries
Roger Martin discusses how the value derived from boards varies across different sectors. He contrasts the importance of boards in publicly traded companies with that in non-profit organizations, showing that non-profit boards can be highly beneficial due to a clearer distinction in expertise and a greater interest in diverse perspectives. In contrast, boards in publicly traded companies often exhibit defensive attitudes and limited collaborative potential with management.
Strategy Execution and Board Involvement
Professor Martin stresses the crucial role of aligning board involvement with the strategic planning process. He highlights the significance of engaging the board throughout the strategy creation journey to optimize their input and facilitate a productive dialogue. By involving the board from defining the problem to analyzing potential solutions, a more effective strategy can be developed with board consensus and support.
Defining Effective Strategy Implementation
In exploring effective strategy implementation, Roger Martin emphasizes the need for a clear, integrative set of choices that compel customers to act in desired ways. He underscores the importance of boards understanding the organization's strategic choices and ensuring they are backed by distinct capabilities and customer value propositions. By aligning strategies with capabilities that competitors can't replicate or won't adopt, sustainable competitive advantages can be attained.
Roger Martin, ranked the world's #1 management thinker, has advised the boards of Procter & Gamble, Lego, Ford, BHP, Verizon and more. Tune in to hear his thoughts on: Do you see value in boards? (2:06) Where do you see value in NFP and private, investor-backed boards? (5:13) Can boards perform their monitoring function effectively? (10:05) Why do you think boards struggle to perform their stewardship role? (11:26) How do the best boards think about strategy? (17:33) How can boards determine whether their strategy will win? (18:53) Are there a finite number of ways organisations can win? (23:17), and what is the board’s role in developing strategy? (26:02)
Host: Oliver Cummings Producer: Will Felton Music: Kate Mac Audio: Nick Kold Email: podcast@nurole.com Web: https://www.nurole.com/nurole-podcast-enter-the-boardroom
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