Rachel Botsman: How to build and maintain trust

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May 8, 2024

Rachel Botsman, a world-leading expert on trust and author of bestselling books, provides fascinating insights into the nature of trust and its vulnerability. She discusses the decline of public trust fueled by digital dynamics and the critical importance of transparency in relationships, especially in remote work environments. The conversation highlights how technology can erode trust but also serve as a tool for deeper connections. Botsman emphasizes the balance between speed and thoughtful engagement in fostering trust, particularly as it relates to communication and professional growth.

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INSIGHT

Defining Trust

Trust is a belief towards someone or something, subjective and contextual.
Always specify what action or domain the trust relates to.

INSIGHT

Importance of Trust

Trust is crucial for taking risks, navigating uncertainty, and fostering innovation.
It enables venturing into the unknown and coping with the ambiguity of not knowing.

INSIGHT

Building and Breaking Trust

Most people have a default tendency to trust, relying on signals to determine distrust.
Transactional trust is easily broken, while relational trust, built over time, is more resilient.

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