The Prof G Pod with Scott Galloway
Conversation with Dan Ariely — Why People Believe Irrational Things
Feb 1, 2024
Dan Ariely, a Duke University professor known for his work in psychology and behavioral economics, joins the discussion about why rational people cling to irrational beliefs. He delves into the psychological mechanisms at play and how discomfort with certain truths can lead to selective ignorance. Ariely also examines the broader societal anxieties that contribute to misinformation and highlights the importance of empathy in constructive dialogue to foster resilience and understanding across divergent viewpoints.
57:59
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Quick takeaways
- Stress and a lack of control can lead rational people to believe in irrational things, such as superstitions and conspiracy theories, particularly during times of uncertainty.
- Empathy and effective communication strategies are crucial in addressing misbelief, fostering understanding, and promoting constructive conversations.
Deep dives
The Impact of Stress and Misbelief
Stress has been identified as a major factor in leading people to believe in seemingly irrational things. When individuals experience stress and feel a lack of control, they may turn to superstitions or complex conspiracy theories as a way to regain a sense of control and understanding. This is particularly evident in times of uncertainty, such as during the COVID-19 pandemic. The younger generation, despite being highly educated, is often more prone to misinformation and conspiracy theories, possibly due to the stress and anxiety they face in today's society. Building resilience and creating a sense of psychological safety and trust in institutions are crucial to combating misbelief and promoting rational thinking.
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