Earn Your Happy

Turn Low-Ticket Offers Into Millions (The $27 Funnel That Built an 8-Figure Business) with Maria Wendt

Dec 8, 2025
In this engaging discussion, Maria Wendt, the mastermind behind a multi-million-dollar education business, shares her journey from high-ticket coaching to successful low-ticket offers. She reveals how strategic traffic management transformed her business, allowing her to scale with just a lean team. Maria emphasizes the importance of copywriting and customer feedback in product development, while balancing work and motherhood. Learn her secrets to achieving an impressive income with affordable courses, all while enjoying quality time with her daughter.
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INSIGHT

Traffic Solves Most Business Problems

  • Traffic (eyeballs) can solve nearly every business problem by itself when scaled massively.
  • Consistent daily traffic to your checkout transforms revenue more than small optimizations.
ADVICE

Set Daily Traffic Goals

  • Calculate a daily traffic goal based on your revenue target and product price.
  • Use that goal to drive consistent posting and paid traffic until sales are predictable.
ADVICE

Avoid Pricing Dead Zones

  • Avoid 'pricing dead zones' between roughly $250–$1,000 where demand stalls.
  • Price low-ticket offers to be impulse buys or price high enough to justify high-touch sales infrastructure.
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