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Creators On Air

How to find and grow your online audience with Arvid Kahl

Apr 26, 2023
46:38

Podcast summary created with Snipd AI

Quick takeaways

  • Building a relationship-based audience leads to loyal customers who will become advocates for your brand.
  • Authenticity and ongoing engagement are crucial for building strong connections and long-term loyalty with your audience.

Deep dives

Building a Business with Your Audience in Mind

Creators with millions of followers struggle to monetize, while others with smaller followings have successful businesses. The secret lies in building a business with your audience in mind. An audience is a group of people interested in what you have to say, offer, and how you can help them. By prioritizing building relationships with your audience, you create a more valuable and sustainable business. Building a relationship-based audience, instead of a transaction-based one, leads to loyal customers who will recruit more people into your audience and become advocates for your brand.

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