Channels with Peter Kafka
YouTube CEO Neal Mohan wants to share the wealth
Sep 18, 2024
Neal Mohan, the CEO of YouTube, discusses the platform's unique 55% revenue-sharing model that empowers creators, setting it apart from competitors like TikTok and Instagram. He shares insights on upcoming AI tools to enhance creative productivity and the company's strategy to navigate misinformation during elections. Mohan also explores the evolution of YouTube's Partner Program, emphasizing the challenges creators face while ensuring revenue fairness and the role of cable TV in the changing sports media landscape.
52:00
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Quick takeaways
- Neal Mohan highlights YouTube's unique revenue-sharing model that empowers creators, providing them with 55% of ad revenue from their content.
- The podcast discusses the dual role of AI as a creative enhancement tool while also addressing job displacement concerns within the creative community.
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