
YouTube CEO Neal Mohan wants to share the wealth
Channels with Peter Kafka
The Future of Sports Media and Cable TV
This chapter examines the evolution of a major cable TV business and its competitive stance in the shifting landscape of sports broadcasting. It contrasts traditional cable models with digital platforms like YouTube, emphasizing the integration of live sports and user-generated content to attract younger audiences. The conversation also delves into emerging strategies, challenges, and innovations in sports media rights and consumption, highlighting the potential for a unified viewing experience.
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