

344: How to get in front of your Audience Before they're Ready to Buy
Apr 25, 2024
Joe Sullivan, co-founder of Gorilla 76, shares insights on getting in front of your audience early, building targeted lists, curating LinkedIn feed, using email newsletters for customer development, and creating repeatable revenue strategies.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8
Introduction
00:00 • 1min
Building Awareness and Trust through Organic Social Marketing
01:29 • 23min
Leveraging Email Newsletters to Build Audience Trust and Engagement
24:47 • 3min
Exploring the Evolution of the Term 'Spam' in Email Marketing
27:26 • 2min
Efficient Content Repurposing Strategies
29:00 • 7min
Optimizing Content Engagement Across Platforms
36:19 • 8min
Building Audience and Generating Leads Through Manufacturing-Focused Podcasts
44:13 • 5min
Navigating Sales Conversations and Lead Qualification
49:21 • 8min