The Animalz Content Marketing Podcast

The Animalz Principles of Quality

Jul 7, 2020

41:26

Creator website

Highlights

AI Chapters

Episode notes

Quality Principle Number Five Is Valuable

03:20

Those Are Dirty Words, Kind of Wha?

02:50

Six Corner Stones of Quality

02:03

Introduction

2min

Content Marketing - What Does Quality Mean?

2min

Six Corner Stones of Quality

2min

The Second Principle Is Convincing

3min

Is It That Hard to Be Original?

2min

Content Marketing - What's the Next Level Above That?

2min

Quality Principle Number Five Is Valuable

3min

Is Quality a Subjectivity?

2min

Understanding the Context That Goes Into Everything You Create

4min

10.

The Quality Is Relative

2min

11.

Why Audience Matters So Much

2min

12.

Those Are Dirty Words, Kind of Wha?

3min

13.

Is It a Guide or a Series of Videos?

4min

14.

The Importance of Quality Content Marketing

2min

15.

How to Write a Good Strategy

3min

16.

What's the Definition of Quality?

2min

As a company whose entire reason for existence is creating the world’s best content marketing, we spend a LOT of time thinking about quality:

What does it really mean to create something quality?
How can we consistently create quality, despite the fact that we work with hundreds of customers, in dozens of industries, each with their own, idiosyncratic tastes and preferences?
How can we stay ahead of changing trends, technology and expectations?

In today’s episode, I dive deep into the quality rabbit hole with Animalz CEO Devin.

We share the foundational, six principle benchmark we use to safeguard quality at Animalz; we talk through a strategic framework for adapting content to the expectations of other people; and we explore how the defining characteristics of “quality content” change over time.
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