My First Million #213 - How to Build a Community
23 snips
Aug 25, 2021 Dive into the fascinating world of community building as strategies for profitable community ownership take the spotlight. Discover the law of reciprocity and how it influences business relationships. Explore innovative social tokens and their potential impact on membership models. The conversation shifts to how technology will reshape construction sites. Plus, get tips on spicing up your Instagram feed with must-follow accounts!
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Hotel Discount Hack
- Sam Parr got discounts at hotels by mentioning his podcast and newsletter.
- He uses this tactic when purchasing, offering Coke cans for discounts.
Reciprocity in Action
- Shaan Puri got free shares in a shipping company by offering introductions and help.
- The CEO clearly stated his expectations, making Shaan feel obligated to overdeliver.
Law of Reciprocity
- The law of reciprocity makes people return favors, even unequal ones.
- Offering a small gift like a pizza can increase the likelihood of someone granting a larger favor.
