OPERATORS E085: AppLovin and TV ads
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Dec 4, 2024 Dive into the fascinating world of staffing solutions, exploring how temporary agencies can resolve recruitment challenges. Discover the rise of AppLovin and its game-changing role in advertising, especially in gaming. The conversation shifts to the unique dynamics of TV advertising, emphasizing trust and creative strategies. Tune in for insights on maximizing holiday sales through effective media buying and clever marketing tactics, alongside a sprinkle of humor about ad concepts for new dads.
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Temp Agency Success
- Katie's company is using a temp agency for warehouse staff, finding it cost-effective.
- They build a pool of ranked employees, trying out new temps while rehiring good ones.
Roadshow Staffing
- Matt's Costco roadshow business uses temp agencies due to the difficulty of finding specialized sales reps.
- Experiences range from excellent hires to no-shows, highlighting the inconsistency.
Warehouse Hiring Hack
- Hire retail and restaurant workers for warehouse positions, offering better schedules and pay.
- Avoid dealing with the public, which is another perk.