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10min chapter
E085: AppLovin and TV ads
OPERATORS
The Evolution of Advertising in Gaming and Digital Platforms
This chapter explores the effectiveness of advertising within gaming environments, highlighting how interactive ads capture user attention more effectively than traditional formats. The discussion contrasts the advertising strategies of major platforms like Meta with newer competitors, examining their audience engagement and revenue potential. By analyzing consumer behavior and media consumption trends, the speakers provide insights into the future of digital advertising and brand visibility.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode