The OMR Podcast International – Go inside the minds of the biggest names in digital and tech with eToro CEO and co-founder Yoni Assia
Nov 25, 2022
Delve into eToro's journey from trading app to social investment platform with CEO Yoni Assia. Learn about user experience, social component impact, platform features, crypto, investment tips, and marketing campaigns. Explore copy trading, educational tools, sports sponsorships, marketing impact analysis, customer acquisition costs, and expansion into financial services.
Chapters
Transcript
Episode notes
1 2 3 4 5 6
Introduction
00:00 • 4min
Unveiling the World of Copy Trading and eToro's Evolution
03:42 • 22min
Empowering Investors with Education and Support
25:51 • 6min
Analyzing Marketing Impact and Partnership Quantification
32:03 • 2min
Analysis of Customer Acquisition Costs and Marketing Strategies
33:40 • 2min
Expanding Financial Services and Navigating Market Conditions
35:33 • 7min