Tax Smart Real Estate Investors Podcast
289. Cutting Out the Middleman: How to Go Direct to Sellers and Boost Your Profits with Scott Morse
Sep 3, 2024
In this engaging discussion, Scott Morse, founder of Lamassu Leads, shares his expertise as a real estate investor and lead generation specialist. He reveals effective strategies for going direct to motivated sellers, cutting out middlemen and boosting profits. Scott emphasizes the importance of multiple marketing channels and a robust sales team to secure deals in competitive markets. He also covers tips on improving sales skills, navigating current real estate trends, and utilizing data-driven outreach to enhance lead quality.
37:59
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Quick takeaways
- Utilizing multiple marketing channels like cold calling and digital advertising is essential for dominating the real estate investment market.
- Going direct to motivated sellers enhances profitability by reducing competition and allowing investors to negotiate better deals without intermediaries.
Deep dives
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