Twenty Thousand Hertz

Sounds That Sell: How companies entice us with sonic candy

Nov 1, 2023
This podcast explores the power of sound in advertising and marketing, discussing the success of iconic jingles and the influence of sound in creating memorable experiences for consumers. They also introduce a mystery sound contest and share information about sponsors and ongoing promotions.
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Episode notes
1
Introduction
00:00 • 3min
2
The Power of Sound in Advertising
02:59 • 8min
3
The Power of Memorable Sounds and Introduction of Focusrite
10:34 • 4min
4
The Power of Sound in Marketing
14:42 • 9min
5
The Power of Sound in Marketing and a Mystery Sound Contest
23:57 • 4min