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Mistakes That Made Me
Putting All Your (Client) Eggs in One Basket with Steve Folland
Jan 30, 2024
Steve Folland shares his journey from losing his only client to diversifying his services, handling financial challenges post-maternity leave, and transitioning from radio to freelancing. He discusses the importance of proactive outreach for client acquisition, diversifying income sources, and building a successful podcast business. Insights on balancing work and family, effective communication with clients, and the significance of self-investment in the freelancing industry.
01:45:44
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Quick takeaways
- Diversify client base to avoid dependency on one source of income.
- Prioritize immediate income-generating activities over long-term investments.
Deep dives
Adapting to Freelancing Challenges
Facing a sudden transition from a steady job to freelance work, the speaker, initially not realizing he was starting a business, found himself grappling with unexpected challenges. With optimism, he navigated the setback of losing a major client by intensifying job search efforts on online platforms like PeoplePerHour and offering tailored services to potential clients.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode