The Dirt Dog Pod 700 Milkshakes in 60 Minutes - Dan Reese, President of The Milkshake Factory
Jan 17, 2025
Dan Reese, President of The Milkshake Factory, transitioned from Kraft Heinz to the world of family-owned sweets. He shares the compelling narrative of a century-old chocolate business that ventured into milkshakes. Dan highlights the challenges of entrepreneurship, from managing urban retail dynamics to the excitement of franchising. He also discusses the importance of consistency in product offerings and reflects on the short-lived 'Jake Shake,' reminding listeners of the sweet successes and lessons learned in business.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7
Intro
00:00 • 2min
From Chocolate Shop to Milkshake Empire
01:52 • 11min
Urban Sweet Success: Navigating a Unique Milkshake Shop Journey
12:44 • 27min
Crafting the Sweet Experience
39:58 • 10min
The Power of Consistency in Menu Strategy
50:14 • 2min
Navigating the Challenges of Milkshake Entrepreneurship
52:11 • 3min
Lessons from Missteps: The Challenge of Competing in Big Retail
55:26 • 3min