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700 Milkshakes in 60 Minutes - Dan Reese, President of The Milkshake Factory

The Dirt Dog Pod

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Urban Sweet Success: Navigating a Unique Milkshake Shop Journey

This chapter explores the journey of opening a milkshake and chocolate shop in downtown Pittsburgh, contrasting urban and suburban retail dynamics. It highlights the challenges of managing a small business, including product development and the importance of quality ingredients, while reflecting on the transition from corporate roles to entrepreneurship. The conversation culminates in their successful expansion into franchising, showcasing the excitement and strategic planning involved in scaling a dessert brand.

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