Ep 328 Built to Sell Intel - 4 Big Takeaways on Building the Value of Your Company

1

Introduction

00:00 • 3min

2

Ben Kelly's Story

03:06 • 3min

3

How to Retain the Rights to the IP

06:30 • 5min

4

Private Equity - What Are Some Things to Watch Out for When Working With Private Equity?

11:07 • 2min

5

What's the Strategic Value You're Trying to Unlock?

13:29 • 4min

6

I Love Sure Up the Positioning

17:18 • 3min

7

Affiliate Marketing - Is Your Reputation Important?

20:39 • 5min

8

Y, They Basically Graft Your Profitability Under Their Pianol

25:51 • 2min

9

The Best Way to Structure Your Earn Out?

27:30 • 2min

10

Pronti's Marketing Agency, Happy Market Cs

29:21 • 2min

11

How to Maximize Your Cost Structure in a Marking Services Business

31:22 • 4min

12

How Do You Leverage Bigger Names for Credibility and Attractiveness?

35:25 • 5min

13

Is There a Key Higher in a Service Business?

40:34 • 4min

14

John Clayton's Story

45:03 • 4min

15

I've Listened to Interviews Ith Lance Armstrong Before.

49:23 • 4min

16

The Second Most Important Number in Any Agreement to Sell Your Small Business

53:35 • 5min

17

Getting a Working Capital Formula for a Debt Free Company?

58:06 • 3min