The Espresso Hour

Making Your First $1 Online, Pivotal Career Moments, and Leaving Twitter? - Espresso Hour Q&A E2

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Nov 16, 2022
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ANECDOTE

Cole's First Dollar

  • Nicolas Cole's first online dollar came from a viral Quora answer about his body transformation.
  • This led to creating ebooks on workout routines and nutrition, earning him thousands within a week.
ANECDOTE

Bush's First Dollar

  • Dickie Bush made his first dollar by selling a compendium of Twitter threads based on podcast takeaways.
  • This taught him that people pay for packaged information and convenience.
INSIGHT

Financial Leverage

  • Creating digital products offers significant financial leverage compared to traditional raises.
  • A small digital product can drastically increase take-home pay due to the typically low margins of regular salaries.
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