Open Residency Samir Chaudry - How To Actually Dominate YouTube in 2026
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Jan 19, 2026 
In this conversation, Samir Chaudry, co-host of the Colin and Samir show and a media entrepreneur, explores the keys to thriving on YouTube. He discusses the critical importance of captivating thumbnails, audience respect, and how to create engaging, memorable content. Samir emphasizes the need for consistent community building and retention metrics. He also shares insights on navigating sponsorships, leveraging personal experiences, and adapting to industry changes. Plus, get his take on the evolving media landscape and the future of creator partnerships.
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Prioritize Packaging Over Production
- Spend 75–80% of your time on pre-packaging (title, thumbnail, audience fit).
- Nail presentation first because if people don't click, they won't watch the video.
Fit The Genre, Then Surprise
- YouTube is a recommendations platform, so your thumbnail must fit a discoverable category.
- Be visually familiar to that genre but include a differentiator to stand out when suggested.
Make Thumbnails Stand Alone
- Design thumbnails to win in isolation and test many variations before launch.
- Treat thumbnail first, then craft titles that complement but don't duplicate it.
